INTERACTIVE WALLS

We transformed walls made of soft fabric into captivating product experiences.

Four large, touch-sensitive screens formed a peaceful space at the event, inviting participants on an immersive journey into nature to discover the product's creation process.

Beyond the individual elements, the entire background became interactive, dynamically adapting to user interactions.

INTERACTIVE FLOOR

Inspired by the vibrant colors of our client's makeup shadow palette, we designed an interactive dancefloor featuring LED screens and laser sensors.

Each step on the floor illuminated specific shades from the palette, creating an immersive and dynamic experience that made participants feel like they were dancing within the product itself.

BRAND-GENERATED PORTRAITS

We installed a massive LED screen that functioned as a mirror with a twist - participants' reflections were transformed into striking black-and-white mosaics composed of the client's logo.

Guests could print and take home their unique portraits, merging personal memories with brand identity.

BODY TRACKING SYSTEM

To celebrate NYX's 25th anniversary, we crafted an "infinite mirror" installation featuring a motion-tracking system that promoted their flagship product, Fat Oil.

Participants could interact with the mirrors, feeling as though they were enveloped by the product itself as the mirrors mimicked the oily substance in a mesmerizing, infinite REFLECTIONS.

AI PHOTOBOOTH

Inspired by Garnier's television advertising heritage, we created an AI-powered photobooth that transformed participants' pictures into iconic ad styles from different historical eras, even venturing into the future.

The booth generated these unique images in real-time, allowing guests to instantly download them via QR code and share them on social media.

GLAMOUR PHOTOBOOTH

At the Open'er Festival, we enhanced Martini's presence with a glamorous photobooth designed to capture marketing consents in a fun and engaging way.

After purchasing a drink, participants received a coin to access the photobooth, where they could take stylish photos.

Over the four-day festival, we successfully collected ~1000 new marketing consents for our client.